May 16, 2008

Favorite Online Marketing Quotes

Online marketing, like any other field, churns out its share of aphorisms and quips. This is a great collection of things that will bring out a big grin on inner online marketing geek (thanks JP for sending it along!):

Link: Favorite Online Marketing Quotes.

My favorite: “Being #1 on MSN is like being Valedictorian of summer school.” — Craig McDonald

May 15, 2008

Jeffrey Morgenthaler, 21st Century Cocktail Crusader

My first encounter with the legendary Jeffrey Morgenthaler was at Eugene's now-defunct Bamboo (where El Vaquero is now, at 5th Street Market). My friend Lindsay and I would occasionally nip down there for a cocktail, sushi and some conversation.

While I'm more of a beer and wine person, Jodie and I have definitely been getting a bit more into mixed drinks. The article below is not only on Jeffrey though. It is also about how mixed drinks, like beer and wine before them, are going through a renaissance — and how a master mixologist like Jeffrey, like a devotee of any art, is helping to bring the cocktail the respect and quality it deserves:

Link: MIXOLOGIST LETS IT POUR: The Register-Guard, Eugene, Ore..

"Jeffrey Morgenthaler is a man on a mission, and he’s carrying on his crusade these days from behind the well-stocked bar at Bel Ami Restaurant and Lounge at Midtown Marketplace, on Willamette Street in just-south-of-downtown Eugene. The mission — and not only has he already accepted it, he helped start it — is “to put Oregon on the map by being on the forefront of ‘craft’ bartending,” which means “putting out world-class cocktails” and getting bartenders all over the state to sign on to do the same thing."

By the way, you'll currently find me quite at home with one of the following:

  • Whisky sour
  • Margarita (Cafe Soriah on 13th and Lawrence does a great Margarita)
  • Rusty Nail (equal parts whisky and Drambuie)

How to Build an Online Community

The folks at Flickr have a pretty sweet community going on, and the driving force behind it is a corporate ethos that knows to leave well enough alone. This hands-off approach is very interesting to me, in laying only the most basic ground rules and expectations, and letting everything else develop from there.

Link: A List Apart: Articles: Community: From Little Things, Big Things Grow.

People don’t like being told what to do. We like to explore, change things around, and make a place our own. Hefty design challenges await the makers of websites where people feel free to engage; both with the system itself and with each other. Embrace the idea that people will warp and stretch your site in ways you can’t predict—they’ll surprise you with their creativity and make something wonderful with what you provide.

Posts? What Posts?

Hi, I'm a dork.

I'd done up some posts one day and had intended to "schedule" a bunch of posts for the week. Turns out, I didn't set the right widget to the right thingjiggy, so things have been very very quiet.

Posts on the way. My bad.

May 09, 2008

Language of the Perpetual Poor

This is a tough one. I've never been of the belief that money is evil. Or that it's good. To me, money is a tool. Assigning value to it is like making moral judgments on a hammer — it's just a tool. It is only what you do with that tool, that may deserve or merit a value judgment. But many don't see it that way (Eugene's full of folks who don't see it that way), and I found myself nodding a great deal while reading this post:

Link: Language of the Perpetual Poor | Frugal Dad.

"Do you know someone who is “perpetual poor?” You know the type - constantly complaining, poor-mouthing, griping about the price of everything and jealous of everything others have. I think we all know at least one or two of those types. I’ve had the displeasure of knowing many, and over time I have heard my share of sob stories related to their personal finances. I recognize that some people are generally down on their luck, or going through a rough patch. Maybe they have faced a debilitating illness, or a job layoff, or some other tragic event that has derailed them from leading successful, productive lives. Those are not the people I am referring to when I attach the label 'perpetual poor.'”

May 08, 2008

The Most Annoying Google AdSense Unit

Also interesting is how the "most annoying AdSense unit" performs, however. Obviously, Antsaint doesn't have much advertising on it, and Ride Three doesn't either. For now I like it that way, but it's good to see studies like this to help find and maintain that balance between ad money and reader happiness:

Link: The Most Annoying Google AdSense Unit Is: The Large Rectangle.

"About 6 weeks ago, I polled our readers on which Google AdSense unit they found to be the most annoying. The results are in and the winner of the most annoying AdSense unit is the large rectangle unit."

May 07, 2008

Kill A Watt gauges available at Eugene library

Jodie and I try to be pretty conscientious of our power usage. We subscribe 100% to Greenpower program from our local utility, EWEB, for example, powering our house with wind and solar. We're good about unplugging or power-stripping "energy vampires" to cut down on wasted power, and therefore wasted money. And now, if we want to see if there are other areas where we need to trim power consumption, we can check out a watt gauge from the library:

Link: Kill A Watt gauges available at Eugene library: The Register-Guard, Eugene, Ore..

"A device that measures the amount of electricity used by computers, flat-screen televisions, lamps, recharging iPods and other electronic devices in homes and businesses is available for checkout at the Eugene Public Library"

May 06, 2008

Want to order tea? J-Tea's Josh Chamberlain is in Taiwan

Got a note from Eugene's Josh Chamberlain of J-Tea, over on 2778 Friendly Street. He's currently in Taiwan:

"It is spring harvest time, so that means I am in Taiwan. If you want to follow along as I trek through the mountains you can check my blog. The address is http://j-tea.blogspot.com/ and I will be making updates as I can. If you have any special requests, you can pass those along to me via email and I willdo my best to find what you are after."

Once he's back I think we're going to have to head to J-Tea and check out the new arrivals.

May 02, 2008

Portable/Backup Hard Drive Recommendations

Jodie and I are looking into getting an external drive for our home network — something we can put images and music on, that sort of thing, and free up hard drive space on our computers. Here are some recommendations and advice:

Link: Portable Hard Drive Recs | Ask Metafilter.

"I would like to get a 250GB portable hard drive to dump my RAW and PSD files and my music files into so as to free up space on my main computer hard drive"